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Immersive Audio: Optimizing Creative Impact without Increasing Production Costs

Since its introduction in 2012, Dolby Atmos has gained widespread adoption in theatrical distribution for films, with over 2,000 Dolby Atmos enabled theaters worldwide. Now expanding into TV and gaming, this unique audio mixing format provides a new dimension of creative control over the immersive listening experience. Numerous audio workstations and consoles have been retrofitted for Dolby Atmos, but without native support, workflows have become cumbersome and complex. This paper will present best practices for native immersive audio production, from sound design to mixing to distribution. It will demonstrate how the latest audio production tools and techniques enabled content creators to capitalize on the creative power of immersive audio while streamlining the parallel authoring of traditional formats.

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