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O. Björling, and E. Thorsell, "Crafting Cinematic High End VR Audio for Etihad Airways," Paper 3-1, (2016 September.). doi: O. Björling, and E. Thorsell, "Crafting Cinematic High End VR Audio for Etihad Airways," Paper 3-1, (2016 September.). doi:
Abstract: MediaMonks were approached by Etihad Airways via their ad agency, The Barbarian Group, to create a Virtual Reality experience taking place aboard their Airbus A380, the worlds largest and most luxurious non-private airplane. Challenges included capturing audio including dialogue aboard the real plane, crafting an experience that encourages repeated viewing, and combining a sense of truthful realism with a sense of dream-like luxury without relying on a musical score, all in a head tracked spatialized mix. Artistic conventions around non-diegetic sound and their psychological impact in VR also required consideration.

@article{björling2016crafting,
author={björling, ola and thorsell, eric},
journal={journal of the audio engineering society},
title={crafting cinematic high end vr audio for etihad airways},
year={2016},
volume={},
number={},
pages={},
doi={},
month={september},} @article{björling2016crafting,
author={björling, ola and thorsell, eric},
journal={journal of the audio engineering society},
title={crafting cinematic high end vr audio for etihad airways},
year={2016},
volume={},
number={},
pages={},
doi={},
month={september},
abstract={mediamonks were approached by etihad airways via their ad agency, the barbarian group, to create a virtual reality experience taking place aboard their airbus a380, the worlds largest and most luxurious non-private airplane. challenges included capturing audio including dialogue aboard the real plane, crafting an experience that encourages repeated viewing, and combining a sense of truthful realism with a sense of dream-like luxury without relying on a musical score, all in a head tracked spatialized mix. artistic conventions around non-diegetic sound and their psychological impact in vr also required consideration.},}

TY - paper
TI - Crafting Cinematic High End VR Audio for Etihad Airways
SP - EP -
AU - Björling, Ola
AU - Thorsell, Eric
PY - 2016
JO - Journal of the Audio Engineering Society
IS -
VO -
VL -
Y1 - September 2016 TY - paper
TI - Crafting Cinematic High End VR Audio for Etihad Airways
SP - EP -
AU - Björling, Ola
AU - Thorsell, Eric
PY - 2016
JO - Journal of the Audio Engineering Society
IS -
VO -
VL -
Y1 - September 2016
AB - MediaMonks were approached by Etihad Airways via their ad agency, The Barbarian Group, to create a Virtual Reality experience taking place aboard their Airbus A380, the worlds largest and most luxurious non-private airplane. Challenges included capturing audio including dialogue aboard the real plane, crafting an experience that encourages repeated viewing, and combining a sense of truthful realism with a sense of dream-like luxury without relying on a musical score, all in a head tracked spatialized mix. Artistic conventions around non-diegetic sound and their psychological impact in VR also required consideration.