Agenda:
Organization and unification of social media accounts.
Email consolidation and management.
Decision on the creation of a formal webpage.
Strategy for establishing a solid online presence on social networks.
Taking control of existing social accounts and LinkedIn group creation.
Meeting Summary:
1. Organization of Social Media Accounts:
The board members convened to streamline and unify the South Florida AES Section's social media presence. A comprehensive review of existing accounts on platforms such as Facebook, Twitter, and Instagram was conducted. Strategies for maintaining consistency in branding and content across all platforms were discussed and implemented.
2. Email Consolidation and Management:
To enhance communication efficiency, the board members addressed the need for email consolidation. A centralized email system was established, streamlining communication channels for internal discussions, member interactions, and external collaborations. This step aimed to improve response times and ensure a more organized flow of information.
3. Decision on Webpage Creation:
The board recognized the importance of projecting a formal and professional image for the South Florida AES Section. After deliberation, a unanimous decision was made to create an official webpage for the section. This webpage will serve as a centralized hub for information, announcements, and member resources. The decision aligns with the goal of establishing a strong online presence beyond social media platforms. The domain name chosen was soflo-aes.org, and it hosting account as well as the webpage is being sponsored by Johnny Serra's company The Sound Enclave
4. Strategy for Social Networks:
Acknowledging the significance of social media, the board decided to create a solid online presence on various platforms. A strategy was discussed to test and analyze the effectiveness of different social networks for the section. This approach will help determine which platforms resonate best with the audience, allowing for focused and impactful engagement.
5. Taking Control of Existing Social Accounts and LinkedIn Group Creation:
Recognizing the need for a strong presence on LinkedIn, the board took control of existing social accounts and created a LinkedIn group. LinkedIn was identified as a valuable channel for professional networking within the audio engineering community. The group creation is part of the broader strategy to leverage LinkedIn's features for enhanced communication and engagement.
Next Steps:
Initiate the process of webpage development, including design, content creation, and functionality.
Develop a content calendar for social media platforms to maintain consistent and engaging communication.
Implement the strategy for testing the effectiveness of different social networks.
Actively manage and engage with the newly created LinkedIn group.
Communicate the changes in email communication to section members.
Conclusion:
The meeting concluded with a sense of accomplishment as the board members successfully organized the section's online presence and took significant steps towards establishing a formal webpage. These initiatives aim to enhance communication, professionalism, and accessibility for both current and prospective South Florida AES Section members.
