AES 123rd Convention - Where Audio Comes Alive
Home Visitors Exhibitors Press Students Authors
registration
detailed calendar
paper sessions
workshops
broadcast sessions
tutorials
master classes
live sound seminars
symposium
students/career
historical
special events
technical tours
exhibitor seminars
training sessions
standards
technical committees
awards ceremony

AES New York 2007
Broadcast Session B9

Saturday, October 6, 4:00 pm — 6:00 pm
B9 - LISTENER FATIGUE AND LISTENER RETENTION

Chair:
David Wilson, CEA
Panelists:
Frank Foti, Omnia
Thomas Lund, TC Electronics
David Reaves
Ellyn Sheffield

Abstract:
This panel will discuss listener fatigue and its impact on listener retention. While listener fatigue is an issue of interest to broadcasters, it is also an issue of interest to telecommunications service providers, consumer electronics manufacturers, music producers and others. Fatigued listeners to a broadcast program may tune out, while fatigued listeners to a cell phone conversation may switch to another carrier, and fatigued listeners to a portable media player may purchase another company’s product. The experts on this panel will discuss their research and experiences with listener fatigue and its impact on listener retention.


Last Updated: 20070823, mei


.