AES E-Library

AES E-Library

E is for Expressive: Branding and Customizing E-Portfolios in Audio Education

A tightly edited demonstration reel showcasing the best snippets of recording studio production, live mixes, broadcast and sound design, music and multimedia compositions, product and interface development, and creative thesis research are a few of the crucial elements to include in the undergraduate audio student's electronic portfolio. Final capstone courses often give students the opportunity to refine their projects, take part in an internship or co-op, and prepare the résumé to research career prospects. Emerging and affordable web-based and mobile technologies, rich with new media applications, allow undergraduate audio students to create an individualized digital narrative that extends beyond the demo reel. Students sculpt their creative, artistic, technical, and reflective personality through video diaries, thoughtful use of new media applications, search engine optimization tools, and targeted networking. This presentation considers the expressive ways audio educators should carefully guide students to create a significant web-based brand identity, giving employers deeper insights into their complete audio-centered persona, thus enhancing employment prospects after graduation.

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Permalink: http://www.aes.org/e-lib/browse.cfm?elib=17869

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AES - Audio Engineering Society