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Heyser Lecture









AES Amsterdam 2008
Historical Event

Monday, May 19, 15:00 — 16:00
COMPACT CASSETTE

Moderator:
Willem Andriessen

Abstract:
The "Compact Cassette," an incredible succes story with an incredible sudden end. The technical and market environment in the late fifties and early sixties, which led to its birth, its technical and product development over the years, its impact on magnetic tape development, its "explosive" marketing development, its rivals, such as "C international, Elcassette, Microcassette, DAT, and DCC and at last its ultimate killing factor: the total integrated digitizing of private and personal audio consumption, thanks to CDR for "downloading" and MP3 for "ideal" portability and mobility will be discussed by Willem Andriessen, a retired tape specialist at BASF.


Last Updated: 20080613, tendeloo