AES Conventions and Conferences

  Return to 119th
  4 Day Planner
  Paper Sessions
  Broadcast Events
  Master Classes
  Live Sound Seminars
  Exhibitor Seminars
  Training Sessions
  Student Program
  Historical Events
  Special Events
  Technical Tours
  Heyser Lecture
  Tech Comm Mtgs
  Standards Mtgs
  Travel Information
  Press Information
  Student Volunteers

Last Updated: 20050928, mei

Saturday, October 8, 12:30 pm — 1:30 pm

Changing Channels: Option Overload for Pro Audio Retail Customers

John Anning, Director of Business Development, AIMM
Athan Billias, Director of Marketing, Technology Products, Yamaha
Jon Haber, President, Alto Music
John Larabee, Director of Sales, Tascam
Mark Posgay, National Sales Manager, Monster Cable
John Stiernberg, Stiernberg Consulting

Industry megatrends are causing upheaval in how all audio products are marketed and sold. The combination of software-based systems, inexpensive Pacific Rim gear, and Internet-based direct marketing has had a big impact on pro audio manufacturers, dealers, and their customers. This discussion looks to the future of pro audio marketing and sales, especially distribution channels. The panel members represent a cross-section of industry experts, each with a unique point of view. Join us as we explore how you will buy or rent gear in the future.

Seminar Room 1E04

This session is sponsored by A.I.M.M. (The Alliance of Independent Music Merchants).

Back to AES 119th Convention Back to AES Home Page

(C) 2005, Audio Engineering Society, Inc.